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Social Pros Podcast


Feb 3, 2023

Leanna Pham, Convince & Convert’s very own Executive Podcast Producer and Marketing Operations & Social Media Manager, joins this episode of Social Pros for a behind-the-scenes peek at the process behind the podcast. 

Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week: 

Salesforce Marketing Cloud 

ICUC 

Full Episode Details  

Each week on Social Pros, we sit down with social media managers, CMOs and content creators to get a look behind the curtain at how they build their strategies and ideas. But, here, we thought we’d get a little introspective… 

Convince & Convert’s very own Executive Podcast Producer and Marketing Operations & Social Media Manager, Leanna Pham, appears on this episode. 

She discusses the work she does behind the scenes, her guest scheduling process for our show and how she sustains the conversation with guests. 

Plus, she tells us what she likes and dislikes about the current social media world, reveals production top secrets and tells us where she goes for inspiration. 

This episode was a long time coming and it’s a must-listen! 

 

In This Episode: 

  • 3:50 – Leanna explains a little about her role 
  • 7:24 – How Leanna manages guest relations on the show 
  • 10:56 – Top tips for recruiting great podcast guests  
  • 14:35 – Why Leanna wants to showcase all types of people in this industry 
  • 17:10 – A sneak peek at the big changes coming to Social Pros 
  • 20:40 – How to set better expectations for social media 
  • 23:44 – What Leanna likes/dislikes about what’s changed in social media lately 
  • 26:34 – Social accounts Leanna follows for inspiration 
  • 29:56 – Leanna’s top tip for social pros

Resources 

Visit SocialPros.com for more insights from your favorite social media marketers.