Jun 17, 2022
It’s another Greatest Hits episode and this time we’re revisiting the insightful discussion we had with Lauren Thomas, Senior Manager of Communications & Social at Intuit Consumer Group. She discusses how Intuit makes tax content fun and engaging.
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Full Episode Details
In this trip down memory lane, we’re revisiting an episode with one of our many fantastic guests, Lauren Thomas, Senior Manager of Communications & Social at Intuit Consumer Group. She discusses how innovation helps Intuit see massive social success and how she leads — not manages— the team that drives this success.
Truth be told, tax and budgeting are not the most interesting topics in the world. But somehow, Intuit keeps winning on social by creating content that’s fun, engaging, and educational.
Lauren takes us back to the drawing board where she crafted some of the engaging content Intuit puts out there. We also hear how the brand works with both personal finance and general lifestyle influencers to create relatable content.
In This Episode:
Resources
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