May 17, 2019
Lauren Teague, the Digital Strategist at Convince & Convert, joins the Social Pros Podcast to talk about how to plan and prepare for broadcasting live social media content.
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How to Not Screw Up Your Live Social Media Content and Broadcasts
Broadcasting social media content live to the masses is intimidating if you lack the confidence and experience of a professional journalist. But, thankfully for us, there are measurements you can take to help you prepare.
Lauren Teague, the Digital Strategist at Convince & Convert, re-joins the Social Pros Podcast following a decade hiatus since her last cameo. This time, she lays the groundwork when it comes to real-time content and reveals what it takes to win in a situation where you’re competing against professional journalists and publications who are trying to get the same story out at the same time.
When you go live on social, you’re not just competing against yourself. You’re competing against everyone else in the room because, in real time social, everything and everyone is competition. If you want to ‘win’ in those situations, you’ve got to find a way to put a twist on it and discern the one thing you can do that journalist can’t.
In This Episode:
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