Mar 12, 2021
Jason Keath, the Founder and CEO of Social Fresh, joins the Social Pros Podcast to discuss the Social Fresh Conference and tips to keep your social media fresh and innovative.
Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn't do it without their help! This week:
Full Episode Details
If you’re a social media professional, you’re probably familiar with the pressure from superiors to increase followers on multiple social media platforms. But how important is a brand’s follower count?
Jason Keath, the Founder and CEO of Social Fresh, claims that it’s not about numbers, it’s about quality – “what we try to pay more attention to these days is not necessarily the number of followers or engagement that we’re getting with content, but the quality and relevance of it.” It’s time for brands and social media professionals to go after the true north star, which isn’t how many followers you have, but the quality & engagement of those followers.
Social Fresh is a social media training and analysis company with the goal to inspire and support the social media industry. The Social Fresh Conference is the longest running conference in the social marketing industry and if you thought a global pandemic would get in its way, think again! The Social Fresh Conference is virtual this year and if you want tickets, listen in closely for a special discount code to attend the conference!
In This Episode:
Resources
Visit SocialPros.com for more insights from your favorite social media marketers.