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Social Pros Podcast


Nov 16, 2018

Robert Glazer, Founder and CEO of Acceleration Partners, joins the Social Pros Podcast to discuss performance marketing and how it fits into your social strategy.

 

Special thanks to our sponsors:

 

In This Episode

  • Why recruiting performance partners is a funnel just like sales
  • How performance marketing has changed in the last decade
  • Why influencers with smaller but more relevant audiences are far more valuable than a massive indifferent audience
  • Why Instagram has been so valuable for building a lifestyle following
  • Why you should commit to creating content consistently for future benefits
  • How to manage many performance partners successfully
  • How to develop a healthy employee culture

 

Resources

 

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