Non-Obvious 2019 Trends for Social Media and Beyond

Feb 1, 2019

Rohit Bhargava, Founder and Chief Trend Curator of Non-Obvious Company, returns to the Social Pros Podcast to discuss the non-obvious 2019 trends as well as how to market successfully on a small business budget.

 

Special thanks to our sponsors:

• Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: candc.dl/amazecustomers)
• Convince & Convert (Experience This! Show: experiencethisshow.com)
• Yext (The Everywhere Brand: http://offers.yext.com/everywherebrand)

 

In This Episode

• 05:41 - Why “muddled masculinity” is one of the Non-Obvious trends for 2019
• 08:52 - How “innovation envy” can lead businesses to make unnecessary changes for the sake of standing out
• 10:51 - Why not all businesses can benefit from creating a spectacle
• 17:17 - How to successfully market your small business on a small budget
• 20:21 - How to “deliberately downgrade” your social media to become more effective in certain areas

 

Resources

• Get the new State of Marketing Report for free from Salesforce here.
• Find out more about the community at SocialMedia.org with a special form for Social Pros listeners here.
• Purchase the Non-Obvious 2019 edition here.
• Purchase the Non-Obvious Guide to Small Business Marketing here.

 

Visit SocialPros.com for more insights from your favorite social media marketers.