Marketing Institute, joins
the Social Pros Podcast this week to discuss his
thinking behind giving away content, the 6 steps to reach
multi-million dollar status, and the importance of creating channel
strategies for each social media channel rather than posting the
same content across...
Fanzo, Chief Digital Strategist
at BroadSuite, joins
the Social Pros Podcast this week to discuss the pros
and cons of live streaming in terms of branding and copyright
legality. He also give us his take on Periscope vs.
Steve Rayson, Director
at BuzzSumo, joins
the Social Pros Podcast this week to discuss how
different types of content resonate with different audiences, where
visual content is headed, and how important influencers are to
building your brand.
Mahaffee, Director of Digital Marketing
at WKYC, joins
the Social Pros Podcast this week to discuss
second-screen engagement opportunities for television stations, the
shift to mobile and what it means for TV, and the success of WKYC’s
Super Bowl app promotional campaign.
Social Pros shines the spotlight on social media practitioners, people doing the real work for real companies. Each episode includes insights from a leading social media strategist plus current trends and ideas in the social media industry, discussed and ratified or debunked by Anna Hrach and Daniel Lemin of Convince & Convert and Erika Lovegreen of ICUC. Finally, each episode ends with The Big Two where our guest gives us their rapid-fire answers to two important questions.