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Social Pros Podcast

Jun 29, 2015

Joe Pulizzi, Founder of Content Marketing Institute, joins the Social Pros Podcast this week to discuss his thinking behind giving away content, the 6 steps to reach multi-million dollar status, and the importance of creating channel strategies for each social media channel rather than posting the same content across...


Jun 22, 2015

Brian Fanzo, Chief Digital Strategist at BroadSuite, joins the Social Pros Podcast this week to discuss the pros and cons of live streaming in terms of branding and copyright legality. He also give us his take on Periscope vs. Meerkat.

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Jun 15, 2015

Steve Rayson, Director at BuzzSumo, joins the Social Pros Podcast this week to discuss how different types of content resonate with different audiences, where visual content is headed, and how important influencers are to building your brand.

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Jun 8, 2015

Mac Mahaffee, Director of Digital Marketing at WKYC, joins the Social Pros Podcast this week to discuss second-screen engagement opportunities for television stations, the shift to mobile and what it means for TV, and the success of WKYC’s Super Bowl app promotional campaign.


Jun 1, 2015

Mari Smith, CEO of Mari Smith International, Inc. and author of “The New Relationship Marketing,” joins the Social Pros Podcast this week to discuss the growing importance of video in social media, Facebook’s need to better educate its users, and the evolution of communication in the digital...