Social Pros Podcast

Mar 29, 2019

Nicole van Zanten, CRO of ICUC, joins the Social Pros Podcast to discuss the trend toward one-on-one interaction in social media customer service.

Special thanks to our sponsors:

• Salesforce Marketing Cloud (bit.ly/jaysays)
• Emma (myemma.com)

In This Episode

• 05:18 - How the arena for customer engagement has changed...

Mar 22, 2019

Eric Siu, CEO of Single Grain, joins the Social Pros Podcast to discuss the evolving role of agencies in a marketing landscape dominated by paid social.

Special thanks to our sponsors:

• Salesforce Marketing Cloud (bit.ly/jaysays)
• Pattern 89 (pattern89.com/socialpros)

In This Episode

• 10:35 - What businesses should do...

Mar 15, 2019

James LaCorte, Social Media Manager at Blue Cross NC, joins the Social Pros Podcast to discuss the ins and outs of being healthcare social media manager and helping customers before they encounter problems.

Special thanks to our sponsors:

• Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to...

Mar 8, 2019

Lisa Blackshear (Sr. Vice President of Communications, Digital Media at Comcast) joins the Social Pros Podcast to discuss managing a social care team that handles millions of interactions each year.

Special thanks to our sponsors:

• Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze...

Mar 1, 2019

Seth Godin, author of This Is Marketing, joins the Social Pros Podcast to discuss the current state of social marketing and the importance of consistency over authenticity.

Special thanks to our sponsors:

• Salesforce Marketing Cloud (Magic Moments: How to Create Inspired Marketing to Amaze Your Customers: